John Varvatos – Innovative Rock and Roll Designer with Inspirational Scents

John VarvatosMost people have their signature scent. It’s either their first cologne given to them as a birthday present from a high school girlfriend or one that was borrowed from their father when they were young. Change is difficult. Once you find your preferred scent, it’s often scary to leave it behind with adulthood and move on. Alas, we all have to find our new voice and identity but that doesn’t mean that we have to leave everything behind as inspiration.

John Varvatos’ signature scents are not only sophisticated and casual; they are inspired by his love of Rock n’ Roll. He started his clothing line for men based on a rugged yet sophisticated lifestyle founded in the roots of music and pop culture and it flourished from there. Soon after his clothing line was developed, he added footwear, belts, and a fragrance to his repertoire. The John Varvatos ‘Classic’ line of cologne was his first debut as a professional perfumer. It became an instant hit and has been described as having a bold and relaxed feeling to the scent, one that has made Varvatos known as an expert in his field. ‘Vintage’ and ‘Artisan’ were the next fragrances to be released, still rooted in the original style of the ‘Classic’ and with Rock n’ Roll. His collection of fragrance options was increasing allowing for any man to find something that would suit his personality.

The most exciting news as well as most recent is his release of his newest scent, ‘Rock Volume One,’ which hit stores in June of 2009. Staying true to his upbringing and love of music, this is a limited edition fragrance again, inspired by upcoming musicians as well as some familiar ones. His advertisement campaign featured one of his favorite musicians and hero’s, Z Z Top. The images of the band wearing his clothing and hawking his newest scent can be seen on billboards and bus stop signage throughout cities like San Francisco and New York. Varvatos says that his love of Z Z Top and Rock n’ Roll music were the main reasons why he became interested in the fashion world and it’s clear that this ad campaign will be consistent with that ideal.

Most notably, because of his love for music and fashion, Varvatos has been a supporter of VH1’s Save the Music Foundation. The Foundation makes sure that all public high schools have access to instrumental musical instruction as a part of their curriculum. It also restores music programs in high schools where they have been cut due to budget issues. Because of his love of music and the importance of music education in schools, Varvatos has committed to donate one dollar for every sale of his newest ‘Rock Volume One’ fragrance to the VH1 Save the Music Foundation.

Not only are his fashion lines some of the most sought after, his fragrances coveted by many, a purchase of his cologne helps finance a great cause. Varvatos’ fragrances are available at most large, department stores as well as his flagship boutiques in San Francisco, New York, Malibu, West Hollywood and Las Vegas.

JOHN VARVATOS BURGUNDY BLACK STRIPED VNECK WOOL CASHMERE SILK SWEATER L NWOT

JOHN VARVATOS BURGUNDY BLACK STRIPED VNECK WOOL CASHMERE SILK SWEATER L NWOT

US $69.99
Sale
CONVERSE John Varvatos Jack Purcell Converse Limited Edition John Varvatos 9

CONVERSE John Varvatos Jack Purcell Converse Limited Edition John Varvatos 9

US $24.99
Sale
Collectible Spalding Sports Frosty Mug John Varvatos Duffle Bag

Collectible Spalding Sports Frosty Mug John Varvatos Duffle Bag

US $49.95
Sale
John Varvatos Venetian Diver Loafers Great Condition Mens Size 10

John Varvatos Venetian Diver Loafers Great Condition Mens Size 10

US $90.00
Sale
NWT CONVERSE by JOHN VARVATOS MENS CHUCKIN SLIM PANTS GRAY 36 $165

NWT CONVERSE by JOHN VARVATOS MENS CHUCKIN SLIM PANTS GRAY 36 $165

US $120.00
Sale
NWT CONVERSE by JOHN VARVATOS MENS CHUCKIN SLIM PANTS GRAY 30 $165

NWT CONVERSE by JOHN VARVATOS MENS CHUCKIN SLIM PANTS GRAY 30 $165

US $120.00
Sale
NEW CONVERSE CT VINTAGE SLIP BY JOHN VARVATOS MENS 115 Pewter Charcoal

NEW CONVERSE CT VINTAGE SLIP BY JOHN VARVATOS MENS 115 Pewter Charcoal

US $50.00
Sale
JOHN VARVATOS USA BUTTON DOWN SHIRT VINTAGE FIT SIZE S

JOHN VARVATOS USA BUTTON DOWN SHIRT VINTAGE FIT SIZE S

US $14.99
Sale
NEW JOHN VARVATOS CHUKKA OXFORD BOOT NO RESERVE FREE SHIPPING

NEW JOHN VARVATOS CHUKKA OXFORD BOOT NO RESERVE FREE SHIPPING

US $185.00
Sale
John Varvatos AUTHENTIC dress shoes

John Varvatos AUTHENTIC dress shoes

US $42.00
Sale

Photo Credits: Olive Oil Lady

Originally posted 2009-09-01 03:22:33. Republished by Blog Post Promoter

Blog Traffic Exchange Related Posts
  • Armani Prive Eau JadeArmani Prive Eau Jade Review This is a review of the Armani Prive Eau Jade perfume, a perfume intended for use by women designed by Giorgio Armani. One of the four different scents that fall within the Prive Haute Couture collection of fragrances, the Armani Prive Eau Jade perfume by Armani is a truly pleasant,......
  • diorTop Women's Designer Fragrances If you're looking to buy a gift for a woman in your life, it's hard to go wrong with designer fragrances. Well, I shouldn't say it's hard to go wrong. It's perhaps less hard than buying her clothing. With designer fragrances, if you do just a little homework you can......
  • perfumebottles2How to Buy Perfume Online These days you can buy perfume online just as you can buy almost anything over the Internet. If you want to buy perfume online, however, it is a bit more of a challenge than purchasing certain other goods like books or small appliances. Unless you go to a store or......
  • Marc Jacobs BasilMarc Jacobs Basil Perfume Review This is a review of the Marc Jacobs Basil perfume, a perfume designed for use by both men and women by the Marc Jacobs design house. The Marc Jacobs Basil perfume is both delicious and aromatic, and it has a number of unique top notes that make it completely unique......
  • formenHow to Buy Cologne for a Man If you want to buy cologne as a gift for your father, brother, boyfriend, husband or any man on your list, it's probably easier than you think to get them a scent they'll love. Just keep a few tips in mind and it'll be hard to go wrong. Don't buy......
Blog Traffic Exchange Related Websites
  • bluePlayer Profile for Double Bassist Mike Milligan While few people can name a double bass player (though many can name a bass guitar player) some bassists actually break out and perform solo bass. Some even go on to record an entire album of solo bass, like double bassist Mike Milligan. When many people think of a bass,......
  • music-memorabiliaMusic Memorabilia Memorabilia -> Music Memorabilia -> Rock, Pop Music memorabilia has always been popular, and although we associate it primarily with today’s rock and pop musicians, the practice of collecting items for musicians and groups dates back many hundred years. In fact, in Japan, before mass printing was used on a......
  • banjoA Brief History of Banjos The banjo was originally developed and used by African Americans enslaved in the South. The slaves used gourd to create makeshift instruments that looked like the ones they used in Africa. In fact, the word "banjo" is believed to have evolved from a Kimbundu term for a similar musical instrument.......
  • itzhakperlmanMusician Profile for Itzhak Perlman Who is Itzhak Perlman? Brief Bio: Itzhak Perlman is a classically trained violin virtuoso, a conductor and the principal owner of the Perlman Music foundation. Itzhak Perlman is easily recognized as one of the greatest violinists of all time, and is known for brilliant playing technique, direct musical interpretation......
  • blog traffic exchange Robert Trujillo: Bassist for Metallica Metallica was up to the task of performing at Ozzfest this year, for they commanded the attention of the massive stadium. Robert Trujillo was rocking for over two hours with drummer Lars Ulrich, singer/guitarist James Hetfield and lead guitarist Kirk Hammett, all of whom brought forth a power that made......
Online Stores If you liked this article, vote for it on del.icio.us and stumbleupon.


Categories:

cologne, john varvatos, Men's Fragrance



Tags:

, , , , , , , , , , , , , , , , , , ,


0 comments ↓

There are no comments yet...Kick things off by filling out the form below.

Leave a Comment

Email Updates

bergamot blue bottle candle cardamom cologne evening wear floral notes fragrance fragrances freesia gardenia grapefruit honeysuckle incense jasmine lavender lily of the valley mandarin orange men. musk new fragrance oak moss orange blossom ounces pack parfum patchouli peony Perfume perfume fragrance Perfume Fragrances perfumery perfumes sandalwood scented scents Spray toilette undertones vanilla vetiver women. woody yankee