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Giorgio Beverly Hills Men Discount Fragrances Store

Giorgio Beverly hills, founded by George Grant and Fred Hayman in 1961, started as a women’s fashion boutique. In 1979 they decided to launch their signature fragrance for women, and after two years of development, Giorgio was launched in November of 1981. It was kept exclusive to the boutique’s clients until demand was so great it went into wider distribution in 1983. In Christmas of 1984, they launched Giorgio for Men. Throughout the rest of the 80s and 90s, Giorgio introduced many successful and well-received men’s fragrances. Giorgio were acquired by Procter and Gamble in 1994, and they merged Giorgio with their fine fragrance division which included the brands of Otto Kern, Hugo Boss and others. Sadly, however, they discontinued making Giorgio fragrances for men, but sometimes vintage Giorgio fragrances can be found.

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It is worth keeping in mind that any fragrance you choose will interact with your own body chemistry. One’s choice of fragrance is a very personal decision. Do not let anyone talk you into a scent that isn’t right for you. Somewhere, out there, is a men’s fragrance that especially fits you that you will love. Just make sure you get a second opinion, preferably from your significant other.

If you are interested in updating or modifying your personal style, give some thought to changing the way you smell—select a new men’s fragrance. Bear in mind that, like any other change in style, such as new facial hair, new glasses or a new hairstyle, make sure it fits with your personality. If you get it right, then literally—you’ll smell the sweet smell of success.

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